October 10 - 11, 2018 | Crowne Plaza Los Angeles-Commerce Casino, CA

Philippe Andres


Vice President, Group Marketing, North America
Orange


11:15 AM BOOSTING CUSTOMER ENGAGEMENT THROUGH EXISTING CUSTOMER TOUCH-POINTS AND INNOVATIVE SERVICES

One of the key things most operators are focusing on is creating a smooth omni-channel experience for the customers. This involves ensuring customer engagement through a variety of existing customer touch-points, and using them to create brand affiliation and customer loyalty. In this working session, discuss the most effective ways to engage your customers with your brand using existing touch-points and expanding your thinking outside the box.

This session will cover new innovative offers such as Orange Bank, mobile banking services or AT&T streaming service DirectTV, which are now becoming key differentiators for the consumer. Learn how to integrate these to enhance customer experience and stand out from your competition.


Check out the incredible speaker line-up to see who will be joining Philippe.

Download The Latest Agenda