Group Director, CX
No business will tell you the customer is not important, nor will any business leader tell you that some employees don’t care for the customer – it would be a PR nightmare! Nevertheless, the simple truth is that some embrace the customer more than others. In this frank and open panel discussion you’ll have the opportunity to hear from a number of businesses talk transparently about their experiences of what works and what doesn’t. They’ll compare and contrast beliefs on where the responsibility for CX lies, how to identify and create CX champions and ultimately if we all ‘own’ CX, who should ensure it is being kept front-of-mind?